How 5G could be monetised for telecom companies

By Jon Mundy and James Rogerson 4 January 2019

Monetise 5G

A new short report from Matrixx has highlighted the new services telecommunications companies will be able to offer once 5G arrives.

With 5G set to commence its commercial rollout in limited form this year, there have been plenty of predictions concerning the benefits it will bring. Digital commerce platform company Matrixx has provided its own unique perspective on the matter in a report entitled ‘5 Key Opportunities in 5G’.

The report runs through five areas where 5G will present new or enhanced opportunities to the telecommunications companies that Matrixx counts as clients. Those are network slicing, small cell as a service, smart family, Internet of Things (IoT), and enhanced broadband.

Slicing and small cells

Matrixx’s report then runs through some of the ways telcos will be able to monetise these 5G markets. For example, it mentions how network slicing – the ability to segment parts of a network - will be able to be offered as a service by telecoms companies, offering businesses the ability to run their own virtual networks.

In terms of small cells as a service, the report suggests allowing users to take advantage of small cell networks in, for example, shopping centres or sports venues, for high-bandwidth needs, such as virtual reality. Networks could make money by managing this infrastructure and related services for venues.

Smart family, IoT and enhanced broadband

Under the smart family banner, the Matrixx report points out that telecoms companies will be able to provide a one stop shop service that brings multiple connected home services under one umbrella: VR gaming, home security, remote meter monitoring and more. Having them all handled by one company could appeal to users, and also allow networks to expand their reach (and income potential) beyond just mobile.

For the IoT, the report talks about networks using it as a platform or service, which can be monetised through managed service delivery. With the IoT likely to provide services to millions of users in the near future, that could lead to extensive income potential for networks.

Finally, the report also refers to fresh 5G broadband services, described as ‘broadband+’. These could include ‘bandwidth and service’ or ‘bandwidth and applications’ combinations, such as offering music or video services along with a customer’s broadband. On the business side, 5G broadband could offer pooled bandwidth as part of a network slice, which the user can then define and utilize however they want.

“The days of ‘leading with the network’ are over as 5G, combined with capabilities such as VR, AI and ML, will have a profound impact on the digital user experience,” concludes the Matrixx report. “The complexities, variabilities and scale of that ‘Digital Service Provider’ offering require a fundamental shift and will be the defining approach of this era.”

So in other words 5G will open up many new usage cases and with them many new ways to monetise mobile data. That’s good news not just for networks but also for users, as it incentivises mobile networks to build a strong 5G service. It just requires the networks to seize the opportunities presented to them.

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About Jon Mundy

Technical Writer at 5G.co.uk

Jon has nine years experience of writing and editing copy for leading publications, as well as attending technology shows and events and conducting interviews. Currently working with 5G.co.uk, TechRadar, Trusted Reviews, T3, Digital Spy, What Mobile, Pocket Gamer, and The Gadget Show.

View more posts by Jon Mundy >>>

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